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Books Titles & Authors

*The International Traders IntroGuide  2nd Edition- Book
by Rudy Lewis - (Click Here)



The International Traders IntroGuide is used to train Certified International Traders, (CIT), by the Exporters Incubator of America. This book include training writing excises that will help you understanding the basics for exporting and importing.
International trade training that is sanction by a government in any country concentrate on the export side and do not adequately cover importing. Importing maybe the best place to start if you are new to trading, because traders usually understand their home market better than a new foreign market.
The IntroGuide books and manuals teaches a step by step method of choosing your product and country. The International Trade IntroGuide can help you answer questions about your desire to become an independent trader and will allow you to compare your knowledge and skills with other who have been successful traders. It will also prepare you for a business career in international trade.
The knowledge gain from this book will prepare for exporting and importing, your own product or someone else's.

 

 

The books we select for our HomeBiz Book Store are considered empowerment books, after you have purchased a book. You can call the NAHBB for answers about your business venture, and talk to a professional consultant or a business developer.

Total Price: $34.95
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*Developing International Markets
by Gerhard Kautz - (Click Here)



If you have ever wondered about expanding your business into international markets but don't know where to begin, then Developing International Markets is the book for you. Through real-life examples and an easy to follow procedure, author Gerhard Kautz will teach you how to choose your most cost-effective international markets and pitch your product to them.

The book will guide you through activities like identifying suitable agents in your new territory, visiting the area, contracting agents to sell your product, promoting and pricing the product, and making the sale. Developing International Markets also covers sticky subjects like payoffs, an integral part of international business, and offers market-related information on 120 countries.

While most international marketing books are targeted at the academic market, Developing International Markets stresses the practical over the theoretical, and addresses the nuts and bolts of marketing your product in another country. Learn about everything from product information and label changes to finding local marketing agents.

Gerhard Kautz has marketed for small to medium size companies for 17 years in more than 40 countries throughout the world. A resident of Ottawa, Canada, Kautz is president of the international marketing consulting company, GWEM Systems Limited.

He is author of the book Exporting, and has written several magazine articles. He has also authored and presented technical papers on client company products at international conferences. In addition to being interviewed on radio and television, Kautz has been a speaker at organizations and universities on the subject of international marketing.

 

The books we select for our HomeBiz Book Store are considered empowerment books, after you have purchased a book. You can call the NAHBB for answers about your business venture, and talk to a professional consultant or a business developer.

Total Price: $24.95
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*Export Now
by Richard L. Leza - (Click Here)




Expand Your Business Globally

Increase your sales and profits by finding new markets for your product or service! With the opening up of the former Soviet Union and Eastern Europe, as well as the unveiling of the North American Free Trade Agreement (NAFTA), exciting new opportunities are available to anyone who wants to enter the exporting arena.

Now exporting is easier than ever before -- even for a small business. If you would like to expand your operations to an international level, Export Now details the process to help you make an informed decision and proceed with confidence.

New Edition Makes it Even Easier

  • Easy-to-Read Discussions of Exporting Fundamentals and Procedures. Follow the book's nine basic steps to exporting to see if your company is ready to export. If so, learn what to do step-by-step.
  • Handy Worksheets and Information Sheets. Newly re-designed worksheets prompt you to research your company's capabilities and explore export concepts. New information sheets summarize important procedures and key facts discussed in the chapters.
  • New Sources of Information. Eleven information-packed appendices provide resources ranging from government assistance sources to suggested publications, including three new appendices featuring electronic sources of information, foreign acronym definitions, and a list of International Trade Administration (ITA) country desk officers.

 

Richard L. Leza has been a venture capitalist to start-up ventures; an executive to small and medium-sized companies; president of several manufacturing companies; advisor and director of international firms; and chairman of a management and financial consulting company. As a consultant, he currently assists in transferring U.S. technology and consumer products to firms in Mexico, Taiwan, and Hong Kong. In the past, Mr. Leza has been an advisor to the President of Oakleaf Corporation, providing expertise in off-shore manufacturing, marketing, and equity financing.

 

The books we select for our HomeBiz Book Store are considered empowerment books, after you have purchased a book. You can call the NAHBB for answers about your business venture, and talk to a professional consultant or a business developer.

Total Price: (Book-$29.95)/(Binder-$44.95)
Order Form

 

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